Uncovering Opportunities for Improvement
MarketPrax specializes in designing Conjoint Analysis studies, a statistics-based marketing research technique that helps companies:
>Design and Improve Products and Services to make them more attractive and more valuable to buyers
>Develop Effective Sales Messages that differentiate from the competition and resonate with more customers
>Optimize Pricing, create more value and increase profitability
Additionally, MarketPrax provides expert consulting guidance in the areas of pricing, segmentation, new product/service design and more.