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Optimize Products, Services & Pricing

Uncovering Opportunities for Improvement


MarketPrax specializes in designing Conjoint Analysis studies, a statistics-based marketing research technique that helps companies:


>Design and Improve Products and Services to make them more attractive and more valuable to buyers

>Develop Effective Sales Messages that differentiate from the competition and resonate with more customers

>Optimize Pricing, create more value and increase profitability


Additionally, MarketPrax provides expert consulting guidance in the areas of pricing, segmentation, new product/service design and more.